BOOGIE BEEBIES for CBEEBIES
BOOGIE BEEBIES for CBEEBIES by Arabella Gilchrist
BOOGIE BEEBIES, CBEEBIES, Arabella Gilchrist
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BOOGIE BEEBIES for CBEEBIES

THE BRIEF
To drive viewers to a new commission “Boogie Beebies.”
To reinforce CBeebies commitment to and understanding of what helps children develop as “they learn through play.”

Cbeebies

THE SOLUTION
An evolutionary spot in a futuristic setting.

THE RESULT
The campaign engaged both adults and children alike with the latter dancing along when it came on the screen!

Credit:

Creative Director and Client – Cbeebies

Tags

BBC, CBeebies